marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

An Exercise in Stereotyping, From Your Friends at Starbucks

An Exercise in Stereotyping, From Your Friends at Starbucks

As an occasional coffee drinker (okay, okay, maybe more like a full-on addict), I feel no shame in my elaborate Starbucks order (drink of the moment: a Grande, non-fat, extra-hot, two-pump, Cinnamon Dolce Latte) and could give two shits what the barista thinks about me. For those of you who still fear the judgmental eyes of your order-taker, a handy (read: borderline offensive) drink guide pulls back the curtain to reveal the inner-thoughts of the barista. Some very in-depth profiling led a Starbucks employee to produce this little gem, categorizing customers’ orders based on race, gender, age and occupation.

According to the chart, my order most closely resembles that of a soccer mom—Venti, non-fat, no foam, no water, extra-hot, double-cupped (w/ a sleeve) chai (or non-fat latte). Funny, I don’t recall having children.

What do you think?  Funny?  Distasteful?

Posted by Abby