marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

An Open Letter to Boston Cabdrivers

An Open Letter to Boston Cabdrivers

Image source Wikipedia

Per Amelia’s earlier vitriol-filled rant against the MBTA, our city’s public transportation system is often lackluster at best. But to the Hub’s harried commuters, I’d like to point out that local taxi services leave much to be desired as well. Case in point: the class-action lawsuit two cab drivers recently filed against the City of Boston indicates a flawed system rife with disgruntled workers and overly compensated fleet owners, leaving passengers with the shit end of the stick.

Sure, there are a handful of conscientious cabbies in our midst (shout-out to the jolly Russian man who went out of his way to return my wallet, then refused to accept a $20 tip), but nine times out of ten the guy (or occasional gal) on the other side of the partition acts put-upon, ungracious or downright hostile.

Herewith, a snapshot of my grievances:

  • You refuse to pick me up in Back Bay and take me to Beacon Hill because the fare isn’t high enough…when I’m by myself at 2am and it’s the dead of winter. You are not only breaking the law, but sealing your own karmic retribution in one fell swoop.
  • You can’t decide whether or not having your light on means you currently have a passenger. CAN EVERYONE JUST PICK ONE AND STICK WITH IT?!
  • You huff and puff when I ask to pay using plastic, then swear under your breath that I didn’t leave a high enough tip. Boston cabs must be equipped with a FUNCTIONAL credit card processing capability. Deal with it. (Side note: I’d throw in another dollar if you didn’t give me a hard time about paying with credit in the first place).
  • You drive at a glacial pace, go a roundabout route, stop at every yellow light and take other prolonging measures to jack up the fare. May I remind you, maximizing passenger turnover maximizes the money in your pocket.

Trust me, the list continues but I’ll stop ranting so others can chime in. Let me know your experiences and gripes!

Posted by Abby