marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

App Alert: iCall For All

App Alert: iCall For All

I’m as chatty as they come…since kindergarten it’s been noted on my reviews that I need to stop gabbing and focus. Hence, my landing in a career that demands I socialize. So, one can only imagine the lessons learned with phone bills over the years. In response, I now just play it safe and get the unlimited plus plans, which are also endlessly expensive. Surprisingly however, I currently have some stockpile of rollovers in the thousands, so one would assume I’m paying too much for what I need. Yet, it’s better than the alternative of several-hundred-dollar overage charges. Somewhat of a lose/lose situation, but things may be looking up.

The Boston Herald reported on a new Skype-style application providing free internet-based phone calls, iCall. Options include either a $10 application download for unlimited calls or a free version which limits calls to 5 minutes and requires users to listen to advertisements at the beginning of each session. Using the VoIP application sidesteps a standard minute-based phone plan, potentially allowing users to downscale their monthly phone charges, relying instead on the internet and the phone’s 3G network for gab sessions. I’ve yet to thoroughly test-drive the new application, and internet phone connections are somewhat less reliable than standard mobile-to-mobile; however, this new application is an exciting option for customers who don’t have the patience to set up and use a separate Skype account, but would rather just stick with what they’re used to while still enjoying the benefits of this new technology. Skype has plans for its own iPhone app — coming soon.

Posted by Sam