marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

Boston Hipsters Need Better PR

Boston Hipsters Need Better PR

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Boston may be home to the Allston Rock City and the Cuppow, but our fair city pales in comparison to hipster havens like Seattle, Portland (Oregon) and San Francisco — at least according to a new ranking by Travel + Leisure for “America’s Best Cities for Hipsters.” Though Boston is “steeped in tradition” (read: obsessed with non-edgy things like sports, history and classical music), we pulled into a fairly-respectable #17 spot on the list of 20, narrowly beating out hipster hotspots like Los Angeles (home to Justin Bobby of The Hills — clearly the hipster street cred is high in LA), Nashville (home to what I imagine is a city’s worth of old-school country-inspired facial hair) and Kansas City (…um, what?).

It surprises me that straight-laced (at least to me) cities like Philadelphia and San Diego beat out Boston, a place that hosts a music/art/technology festival and a monthly bar event called NerdNite. And let’s not forget about the entire city of Cambridge, of which I am a proud resident. To me, Boston is screaming hipster. Perhaps the siren song is falling on deaf ears. Or people wearing these.

Full disclaimer: The above picture is probably of some (not so obscure) hipster band, but I’m none the wiser/cooler. It’s the second thing that comes up when you do a Google image search for “hipster Boston.” So there.

Posted by Amelia