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From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

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Britney on Broadway

Britney on Broadway

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Being a devout fan of Ms. Spears since her school girl-clad days of “Baby One More Time,” I naturally had a mini freak-out upon skimming headlines that contained “Britney” and “musical” in the same sentence. A MUSICAL OF BRITNEY’S LIFE?! OR, BRITNEY IN A MUSICAL? Either way, this news is fantastic.

Upon further reading, I found out that instead of a Britney-inspired musical (which needs to happen, by the way), someone created a musical about the resurrection of Jesus using Britney’s songs, like “Stronger,” “…Baby One More Time,” “Lucky” and “Crazy.” According to the show’s website, “It is a piece that reconciles a lot of the anxiety 20-somethings feel about living in a society that has thousands of statements and not much substance. It appeals to those from a religious background because it tells an essential story using fragments of pop culture in a non-offensive way.” “Spears: The Gospel According to Britney,” which is still in development, played two advance showings last week at the Foxwoods Theatre in NYC for potential investors only.

I’m not going to get all religious here, but I have trouble believing that lyrics such as “You want a hot body? You want a Bugatti? You want a Maserati? You better work bitch” would be relevant to any point in Jesus’ life. But then again, I’m not a frequent church-goer. If this show ever makes its way to Boston, I can’t promise that I will check it out. But if ever a musical about the life of my gal B.Spears comes along, you know I’ll be in the front row.

Posted by Erin