By now, you’re likely one of the millions out there who have seen Peloton’s recent holiday ad. If you haven’t, spend a couple minutes watching here: https://youtu.be/pShKu2icEYw
As a designer, and particularly as one working at a marketing agency, I’m all in when it comes to interesting guerrilla marketing tactics. After all, what better way to expose the public to a brand or product than by taking
Every December, our city is bombarded with tacky Christmas cheer. My family and friends trudge through the wet streets to stand in long lines at countless retail stores, listening to the same repetitive songs on the radio.
We live in America, so many of us have adopted the tradition of celebrating Thanksgiving -- a day where people surround themselves with loved ones, eat stuffed turkey and count their blessings. What’s a better way to show your gratitude
Yep -- the rumors are true -- Instagram is testing hiding "likes." While this feature has already had much success in other countries including Canada, Ireland, Italy, Brazil, Australia and New Zealand, there are also plenty of users who don't
The 2024 Summer Olympic Games in Paris aren’t really anytime soon, relatively speaking, but the branding and promotion are moving full steam ahead… and way ahead of the actual event.
Between shrinking seat sizes, rising baggage fees, and a VERY close call with permanently removing tomato juice from the beverage cart (false alarm – phew!), it seems that airlines these days can’t do anything right. So when Delta celebrated “International Girls
Out of all seasons, fall puts the biggest emphasis on food -- and overwhelmingly, pumpkin-themed food. You might love it, or you might hate it, but you can’t ignore it. According to a Nielsen study of the pumpkin spice economy,
With consumers having endless options for dining out, it’s hard to stand out from the crowd. Many restaurants attempt to make themselves known by providing a unique angle. Presentation is definitely one of the most important things when showcasing food,
For years now marketers have been catering to millennial buying habits and planning for the next wave of Gen Z. In a study from McKinsey, “‘True Gen’: Generation Z and its implications for companies,” it was found millennials prioritize consumption