marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

Christmas (Tree) in a Cup

Christmas (Tree) in a Cup

Image Source: Today 

You’ve got to hand it to Starbucks when it comes to holiday-themed beverages. Every coffee shop can easily concoct a peppermint mocha, or even an eggnog latte (pro tip: just swap the milk for eggnog!). However, it’s not everywhere I can find a gingerbread latte or a cozy chestnut praline chai tea latte.

And they aren’t stopping there. To make sure they’re still #relevant and stay ahead of the game, Starbucks just announced the Juniper latte.

“What is a Juniper latte?” you might ask (I did).

According to the company, it is a latte with “a hint of juniper and sage, an evergreen aroma and citrus notes,” which means it may or may not taste like an actual Christmas tree. TBD. It has juniper syrup and “a dusting of pine-citrus sugar.”

A few headlines came out right away in regards to the taste; one most notable was from The Washington Post, titled “The new Starbucks juniper latte tastes like one too many gin and tonics.”

If it were to be more on the citrus side than piney, I would say “heck yes!” Why? If you’ve ever had a Terry’s chocolate orange around the holidays, you’ll understand. Add a pump of mocha to that and you have yourself a chocolate orange latte! (Starbucks: chocolate orange latte, please?).

To those who have tried it, let us know your thoughts! Hopefully it won’t be on the same caliber as the red cup controversy of 2016…

Posted by Cat