marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for restaurants to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

Food for Thought

Food for Thought

As fall and the accompanying apple eating approaches, I’ve found myself pondering odd things of late. Like, I’m sure I’m not the only one that finds the small stickers on my apples annoying. Always in a rush to sink my teeth into my juicy Honeycrisp, I never thought twice about the meaning behind them. So I did a little digging to soothe my soul, and figured I’d share the wealth.

The stickers – which would pass through your digestive system if you happen to accidentally eat one – each contain a PLU (price lookup code). The 4 (or 5) digit code tells consumers/grocery stores what the product is, where it came from and how it was grown.

According to Healthy and Natural World, a five-digit code that starts with the number 9 tells consumers that the product is organic. A four-digit code that starts with either a 3 or a 4 means the fruit was grown conventionally. A five-digit code that starts with the number 8 means that the apple was genetically modified (GMO) – stay away!

So the next time you’re about to chomp down on an apple, take a closer look and see where it came from, and more importantly, how it was grown. Ever since I learned the info, I can’t help but take a peek!

Posted by Lana