One Costume, 52 Burritos

Image Source: Chipotle

For those of you who aren’t aware, every year on Halloween Chipotle reduces the price of their burritos to $1 for customers dressed up in a costume. So, every year for the past five years, I have grabbed my cat ears and headed to my local Chipotle for some discounted tortilla-bundled bliss. This Halloween, however, Chipotle has upped the stakes.

Instead of $1, burritos will be priced at $4, BUT there is also an opportunity to win—wait for it—FREE BURRITOS FOR A YEAR! That’s right, 52 weeks where your guac isn’t extra. To be eligible, all you have to do is put on your most spooktacular costume, take a picture at Chipotle on Halloween with your “boorito” purchase, and post it on Instagram, tagging @chipotle. Followers will vote on their favorite costume on November 1st, after which the winner will be announced.

I think it’s time I ditch the cat ears… suggestions, anyone?

Posted by Molly

Posted By: marlo marketing

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