marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for assisted living communities to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

Get Your Hands on the Three Cs This Fall: Chains, Cargos and Cream (Well, Neutrals)

Get Your Hands on the Three Cs This Fall: Chains, Cargos and Cream (Well, Neutrals)

Most of you may not know this, but I wear a couple of professional hats. PR gal by day and co-owner of women’s clothing store, First Date, by weekends and free time! The store is temporarily closed to make a move to a new space currently under construction on Main Street (same town — Andover, MA). I recently spent 3 jam-packed days meeting with designers and picking out all new fall items for the store’s August re-opening. Some of the trends we’ve seen lately seem like they’re here to stay (I still saw a lot of ripped jeans, sequins, infinity scarves, skinny denim jeans and leather motorcycle jackets) but I noticed some new(er) consistencies between a lot of the designers’ looks for Fall 2010:

Tiny Chain Details

 

 

 

 

 

 

Zipper accents have been quite popular and the trend seems to continue into fall but I couldn’t believe how many lines were using tiny metal chains as the “new” decorative accent. I ordered a sexy lavender spaghetti-strap dress with chain details covering the entire bust (almost looks like gold chainmail) and a cream top for going out that had gunmetal chains hanging in the front. I love the look because you don’t really need any accessories (they’ll compete with the chains!) but your outfit is still anything but simple.

 

Skinny Green Cargos

 

 

 

 

 

 

It was only a matter of time before designers starting expanding their skinny offerings into the causal cargo look. A bunch of celebs started sporting these pants this spring and the trend will continue into fall. You can always tell it’ll be a trend when one designer, like J Brand, introduces a look and then everyone else follows. Pair them with sexy heels, a cute sweater and necklace and there’s your Friday night outfit. For the Boston babes, I have yet to see anyone wearing these around town so, if you get on it, you’ll own the look (for now).

 

The Color Cream & Other Subdued Shades

 

 

 

 

I placed an order for a pretty blush-colored wool coat that features black buttons (they totally stand-out against the extra pale shade) and a cream belted coat with a funnel neck and extra large buttons. I also scooped up tons of light grey and taupe sweaters and tanks. Traditionally, you may think that light colors are meant for spring and summer but I recommend ‘em (I bought a thick wool nude-colored long sweater for the store) since those hues are a great alternative to basic black and dark grey.

More to come…

Posted by Brianne