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In industry lingo, we’re considered a full-service integrated consumer marketing agency.

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When Life Gives You Lemons

m. blog marlo marketing when life gives you lemons

When Life Gives You Lemons

Image Source: Chowhound

You know how the saying goes… but how about this: when life gives you lemons, make a lemonade stand! Now kids in Texas can legally set up lemonade stands thanks to a recent bill signed by Texas Governor Greg Abbott.

Hold up. You’re probably thinking, “Since when was it illegal to host a lemonade stand?” (I know, I thought the exact same thing). Unbeknownst to many parents in Texas, selling lemonade on private or public property was banned in the state. In 2015, a lemonade stand was actually shut down by police (rude) when two sisters were trying to raise money to take their dad to a water park for Father’s Day. BTW, that might be the cutest thing I’ve ever heard.

In response, Gov. Abbott, who had always assumed it was ‘common sense’ not to shut down lemonade stands, signed House Bill 234 that would allow minors to occasionally sell lemonade or other nonalcoholic beverages on private property. Here he is, sipping lemonade while signing the bill. Casual.

I don’t know about you, but lemonade stands were the epitome of my childhood. Every summer on Martha’s Vineyard my cousins and I would set up at the end of our grandparents’ street and sell lemonade to people on the way home from the beach. It was a GOLD MINE. I’m not kidding, one day we made around $100 (which, today, seems like too much money for a ten year-old to be making, but I certainly wasn’t complaining). Lemonade stands give children the opportunity to learn about entrepreneurship and other important life skills. And after September 1, 2019, lemonade stands will officially be legal in Texas. Cheers to that!

Posted by Hannah