Introducing a new food or beverage offering to the marketplace has got to be one of the toughest ways to make a living. Securing shelf space, ensuring enough cash flow for production, managing the vagaries of distribution, attending food expos…not to mention determining the best time to pull the trigger on a marketing and PR program that often looks more chicken-and-egg than strategic plan.
Our work on behalf of clients like Narragansett Beer, Bully Boy Distillers and Pretzel Crisps demonstrates long-term, consistent growth as a result of thoughtful strategy and creative implementation. Whether you’re a new company just getting your feet wet or an established product on shelves throughout the country looking to stay relevant, not only can we help you stand out, but we’ll do it in a way that sets you apart and makes sense for your brand – wherever it’s at in its life cycle. Because whether it’s a sandwich, a snack or a soda, there’s no other product exactly like yours. We’ll help you figure out the secret sauce that sets you apart.