What services does marlo marketing provide?

marlo marketing is a full-service integrated consumer marketing agency. Our core services include public relations (PR), brand strategy, creative and graphic design, website development, influencer engagement, and comprehensive digital marketing.

What industries does marlo marketing specialize in?

We specialize exclusively in providing integrated marketing, branding, and PR services for three core categories: the hospitality industry, lifestyle brands, and consumer packaged goods (CPG).

What geographic areas does marlo marketing serve?

marlo marketing serves clients across the entire United States. While we maintain physical offices in Boston and New York, our integrated marketing and public relations campaigns are designed to support and scale consumer brands nationwide.

Does marlo marketing offer outsourced marketing solutions?

Yes, marlo marketing provides outsourced marketing solutions designed to act as a seamless extension of your internal team. We handle day-to-day marketing operations, PR, and creative strategy for brands across the US that require dedicated, full-service agency support.

Does marlo marketing offer public relations (PR) for restaurants and luxury hotels?

Yes, hospitality is one of our three core specialties. We provide comprehensive public relations, influencer engagement, and digital marketing services tailored specifically for restaurants, luxury hotels, and hospitality groups.

CPG Marketing & Public Relations

Food, snacks, bevvies, booze. If you can make it, we can sell it. Whether you’re launching a disruptive new brand or keeping a legacy name relevant, we know how to make your product stand out on the shelf and in the cart. We deliver fully integrated marketing, PR, and branding designed specifically for the consumer packaged goods sector.

Our CPG Brand Expertise

Food & Snack Brands: From artisanal startups to national grocery staples, we drive product trial and retail velocity.
Beverage & Spirits: Strategic PR, influencer campaigns, and branding for craft distillers, breweries, and non-alcoholic beverages.
Packaging & Identity Design: Damn good design that captures attention and drives velocity on crowded retail shelves, online delivery apps, and while scrolling social.
Product Launches & Activations: Integrated campaigns utilizing earned, owned, and paid media to achieve strong market penetration and national visibility.

From branding to comprehensive outsourced marketing solutions, contact us to see how we drive results for CPG brands.

Testimonials

jumpstarted our social presence

Over the critical first few years of our brand’s life, the marlo team was a strategic and consistent partner, working with us to establish our brand identity and bring it to life, most notably in the social space. From setting the look, feel and tone of the brand, to creating can’t-miss content/photography, to coordinating all the right influencer and like-minded brand partnerships, they handled everything soup to nuts to ensure that we stood out and moved the needle. Perhaps most importantly, the team was consistently flexible, professional and service-oriented – and willing to work with us every step of the way as we navigated the twists and turns of a young, emerging brand together.

Dave Eisen CEO, Plant Snacks

they have delivered results

The marlo team has done an outstanding job getting out the Narragansett Beer story. We have received countless placements since 2009 on both the national and hyper-local level. They have delivered results with industry experts, traditional media outlets and cultural influencers. The team is great at developing an annual plan and then executing against it regularly.

Mark Hellendrung President, Narragansett Beer

they continued to wow me with innovative ideas

With a lot of change over on our company and brand team, marlo truly became the continuity and extension of our team that we needed! Their attention to detail and responsiveness impressed me from the beginning of our working relationship, but they continued to wow me with innovative ideas. Using custom illustrations to attract the attention of influencers was totally out of the box and extremely effective – turning the mundane National Pretzel Day into a media success for our team. marlo also worked seamlessly and professionally with our other agencies, making our 360 strategy work even harder for us.

Amy Lester Brand Manager Snack Factory® Pretzel Crisps®

brought clarity to our communication strategy

The marlo team took the kernel of a brand concept and led us through a process that distilled our product’s core attributes and brought clarity to our communication strategy. We had to communicate three things in about three seconds: easy, delicious, and healthy, and marlo made that happen! From the selection of a familiar packaging style and size, to the use of simple language and photographs, our box appeals to busy families who don’t have time to cook and members of a generation that never learned. By featuring mouth-watering photographs of the finished meals, customers could nearly taste their dinner before it went into their cart. And by highlighting the key healthful attributes — gluten-free, all natural, and no added sugars — even the shopper most skeptical of boxed foods would be pleasantly surprised by our quality ingredients. Did it work? In just one year, The Healthy Pantry went from 100 to over 1,500 stores carrying its products, and those stores sold 1.7 times more each week!

Keith Lauver Founder & CEO, cooksimple

willing to go the extra mile

Marlo and her team have been instrumental in helping launch our brand. I think what separates her firm from other PR firms out there is that in addition to having contacts at all the typical news outlets covering our market she has personal relationships within the marketplace itself from which clients can benefit. She is fair, straightforward, and willing to go the extra mile for us which we appreciate. She lives and breathes her work, and the results show.

Will Willis Co-Founder, Bully Boy Distillers

one of the most creative and proactive full service firms

I have had the pleasure of working with the marlo marketing team with two very different food companies. I started working with marlo while at an artisanal cheese start-up company called the Vermont Farmstead Cheese Company and experienced first-hand the team’s creativity, organization and follow-through and what they managed to achieve with a start-up company’s budget. I found them to be incredibly responsive and impressively tied into the food scene locally and nationally. Given such a positive experience, when I joined the Snack Factory® Pretzel Crisps® team, I brought marlo on board to handle all of our national Public Relations work. As one of many examples of success, they developed an amazing strategic national integrated media and PR plan for Snack Factory’s recent Gluten Free Pretzel Crisps® product launch (utilizing both guerilla and traditional tactics) that helped the sales team attain a strong ACV within the first six months. I think marlo marketing is one of the most creative and proactive full service firms anywhere in the entire country.

Valerie Traynor Former VP Marketing & Innovation Clearview Foods Division, Snyder’s-Lance / Former Senior VP, Sales & Marketing, Vermont Farmstead Cheese Company