Fashion & Beauty

Cracking the Nut

The incredibly competitive, high-visibility worlds of fashion and beauty change constantly, fueled by the annual arrival of seasonally-driven new fashion “looks” and beauty products inspired by everything from a celebrity haircut to the latest economic trend. But despite their glamorous reputation, fashion and beauty are big business and an extraordinarily tough nut to crack for a fledgling designer or makeup maven. And it’s even tougher to stay at the top once you’re there.

With offices in New York and Boston, the fashion and beauty public relations experts at marlo have significant experience in all aspects of the business – from helping young fashion, accessory and beauty brands grow and flourish to ensuring that household-name brands stay on top. We’ve represented a variety of retail brands as well as boutique, mass and prestige retailers. Our marketing and design team has developed full-scale brand identity programs and conceived and executed dozens of creative, traffic-driving in-store promotions and events. Learning how to crack that nut? It’s a beautiful thing.


• Public Relations
• Social Media Creation | Social Media Management
• Email Marketing
• Content Creation
• Brand Strategy | Brand Audit
• Naming | Logo | Brand Collateral
• Websites
• Signage | Environmental Design
• Packaging

Featured Media Placements for Our Fashion & Beauty Clients

  • Case Studies

  • Design Portfolio

  • Testimonials

    Amos Lavian

    President/Founder, Dermelect Cosmeceuticals

    Marlo has assembled a great team of true professionals at marlo marketing to support our brand building and PR initiatives. They have worked for us to execute campaigns, conduct desk-sides, follow up and come up with creative positioning of our treatments resulting in some excellent exposure and national press. The team, I consider, are ‘real’ sans the ‘fabulous attitude’ exuded by many other PR groups. It’s a big deal when a real Yankees fan hires someone out of Boston but they’ve proven to be really worth it – I strongly recommend them!

    Go to Dermelect Cosmeceuticals study

    Jasmina Aganovic

    Founder, Stages of Beauty and Bona Clara

    I cannot say enough wonderful things about the team at marlo marketing! While we have only worked with them for 6 months, the results that they have delivered have absolutely exceeded our expectations. Our brand went from having literally no PR and little SEO presence, to having fantastic sources raving about us such as Teen Vogue, Glamour, and Harper’s Bazaar. For an up-and-coming beauty brand, this is huge! The entire team is incredibly sharp, hard-working, and are constantly on the pulse of the industry for any opportunity. Beyond delivering phenomenal results, they have been fantastic people to work with and it has always been a pleasure spending time with them whether its in a meeting or running from taxi to taxi during desk-sides!