marlo marketing. fully integrated marketing, public relations, and creative services agency based in Boston, Massachusetts and New York City

From influencer engagement for luxury hotels to website design for restaurants to public relations for iconic beer brands, we cover a lot of ground.

In industry lingo, we’re considered a full-service integrated consumer marketing agency.

In our lingo? We just get sh*t done.

Outsourced Marketing: Restaurants

Make your marketing dollars work smarter, not harder.

 

Manage an independent restaurant group with multiple concepts? We got you. Run a 400-unit regional QSR with a mix of corporate and franchise-owned locations? Done and done. Leading the charge on marketing for a multi-unit restaurant concept? That’s our bread and butter.

 

Hiring the strategy and execution levels that you need is costly and inefficient. If you’re tired of erratic and inconsistent marketing attempts with one-off hires, expensive agencies and junior staff who aren’t accountable, we have one word for you: outsource. With marlo outsourced hospitality marketing in place to drive butts in seats, cars to drive thru, catering requests, and online orders for home delivery, you can stop wasting precious time on managing internal or external marketing teams, and start getting back to business.

Why Outsource?

Reduce Overall Marketing Costs

More affordable than hiring a full-time in-house marketing team or combo of in-house/agencies

Team of Experts

Strategic thinking from marketing professionals that keep up with the ever-changing landscape

Broad Skillset

We assemble a team of senior-level restaurant marketing professionals and junior worker bees, offering both strategy and execution of your brand’s goals at the right price

Focus on Core Business

Knowing how to evaluate marketing skills with an ops background isn’t easy; with our team in place, you won’t need to

Accountability

Driving traffic and sales is our mission — hold US accountable for measurable ROI

Eliminate Turnover ... No Hiring or Training Required!

Vetting applications, interviewing candidates, hiring and training takes time and money. Minimize the expense of hiring … and risk of a bad hire!

STRATEGY

  • Menu R&D
  • LTO Development
  • Market Research
  • Focus Groups
  • Strategic Planning
  • Competitive Analysis
  • Go To Market Planning
  • Brand Standards
  • Reporting

MARKETING

  • Advertising
  • Media Buying
  • Email Marketing
  • Direct Mail
  • Loyalty Programs
  • Online Reputation Management
  • Gift Card Programs
  • Franchisee Relations
  • App Development
  • Kiosk Development
  • Retail & Pop-up Development
  • Experiential Exhibitions & Events
  • Vendor Relationship Management (third-party delivery to vendor marketing spend)

SOCIAL

  • Voice and Aesthetic Development
  • Content Creation
  • Engagement Strategy
  • Engagement Execution
  • Community Management
  • Influencer Relations Partnerships
  • LinkedIn Channel Management
  • Social Selling / Lead Generation
  • Paid Strategy

DIGITAL

  • Digital Strategy
  • Digital Advertising
  • SEO Management
  • Google AdWords
  • Remarketing
  • Lead Generation

CREATIVE

  • Menu Design (Drive Thru, Counter Service, In-store)
  • Brand Identity
  • Brand Guidelines
  • Website Design/Development
  • Mobile/App Design & Development
  • Logos
  • Collateral
  • Signage
  • Email Marketing Design
  • Trade Show Booth Design
  • Photography
  • Videography
  • Creative Mailers
  • Social Content

It's our 20th anniversary!

Join us throughout the year for a series of special events that you won't want to miss.

 

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